# PFS INVESTMENTS INC. X-17A-5 (2025-02-28) — Broker-dealer annual report

- Company: PFS INVESTMENTS INC.
- Form: X-17A-5
- Filed: 2025-02-28
- Period: 2024-12-31
- Accession: 0000354497-25-000004
- CIK: 354497
- File #: 8-26486
- Type: Broker-dealer
- Material weakness: No
- Auditor: KPMG LLP
- Auditor location: Atlanta, GA
- Contact: Dasia Coley
- Phone: 470-564-5973
- Signed by: Dasia Coley (CFO)

Original filing: https://www.sec.gov/Archives/edgar/data/354497/000035449725000004/pfsi_fs_short_form_2024.pdf

---

{0}------------------------------------------------

#### **PFS INVESTMENTS INC.**

(A Wholly Owned Subsidiary of Primerica Finance Corporation)

Statement of Financial Condition

December 31 , 2024

(With Report oflndependent Registered Public Accounting Firm Thereon)

{1}------------------------------------------------

|                                                                                                                          |                                                                                                                        | 0MB APPROVAL                                         |                                           |  |  |  |  |
|--------------------------------------------------------------------------------------------------------------------------|------------------------------------------------------------------------------------------------------------------------|------------------------------------------------------|-------------------------------------------|--|--|--|--|
| SECURITIES AND EXCHANGE COMMISSION                                                                                       |                                                                                                                        | 0MB Number 3235 0123<br>Expires Nov 30, 2026         |                                           |  |  |  |  |
|                                                                                                                          |                                                                                                                        | Estimated average burden<br>hours per response<br>12 |                                           |  |  |  |  |
|                                                                                                                          |                                                                                                                        | SEC FILE NUMBER                                      |                                           |  |  |  |  |
|                                                                                                                          |                                                                                                                        | 8-26486                                              |                                           |  |  |  |  |
|                                                                                                                          | PART Ill                                                                                                               |                                                      |                                           |  |  |  |  |
|                                                                                                                          |                                                                                                                        |                                                      |                                           |  |  |  |  |
| FACING PAGE<br>Information Required Pursuant to Rules 17a-5, 17a-12, and l8a-7 under the Securities Exchange Act of 1934 |                                                                                                                        |                                                      |                                           |  |  |  |  |
|                                                                                                                          | __<br>__                                                                                                               |                                                      | __                                        |  |  |  |  |
| FILING FOR THE PERIOD BEGINNING                                                                                          | AND ENDING<br>0_1_/_0_1 /_2_4<br>MM/DD/YY                                                                              |                                                      | ___<br>1_2_/3_1_/_2_4<br>MM/ DD/YY        |  |  |  |  |
|                                                                                                                          | A. REGISTRANT IDENTIFICATION                                                                                           |                                                      |                                           |  |  |  |  |
|                                                                                                                          |                                                                                                                        |                                                      |                                           |  |  |  |  |
| NAME oF FIRM· PFS Investments Inc.                                                                                       |                                                                                                                        |                                                      |                                           |  |  |  |  |
| TYPE OF REGISTRANT (check all applicable boxes)                                                                          |                                                                                                                        |                                                      |                                           |  |  |  |  |
| 0 Broker-dealer                                                                                                          | D Security-based swap dealer                                                                                           |                                                      | D MaJor security-based swap participant   |  |  |  |  |
| D Check here if respondent is also an OTC derivatives dealer                                                             |                                                                                                                        |                                                      |                                           |  |  |  |  |
|                                                                                                                          | ADDRESS OF PRINCIPAL PLACE OF BUSINESS (Do not use a PO box no)                                                        |                                                      |                                           |  |  |  |  |
|                                                                                                                          | 1 Primerica Pkwy                                                                                                       |                                                      |                                           |  |  |  |  |
|                                                                                                                          | (No and Street)                                                                                                        |                                                      |                                           |  |  |  |  |
| Duluth                                                                                                                   | GA                                                                                                                     |                                                      | 30099                                     |  |  |  |  |
| (City)                                                                                                                   | (State)                                                                                                                |                                                      |                                           |  |  |  |  |
| PERSON TO CONTACT WITH REGARD TO THIS FILING                                                                             |                                                                                                                        |                                                      |                                           |  |  |  |  |
| Dasia Coley                                                                                                              | (470) 564 -<br>5973<br>Das,a Coley@pnmenca com                                                                         |                                                      |                                           |  |  |  |  |
| (Name)                                                                                                                   | (Area Code - Telephone Nu mber)                                                                                        | (Email Address)                                      |                                           |  |  |  |  |
|                                                                                                                          | B. ACCOUNTANT IDENTIFICATION                                                                                           |                                                      |                                           |  |  |  |  |
|                                                                                                                          |                                                                                                                        |                                                      |                                           |  |  |  |  |
| INDEPENDENT PUBLIC ACCOUNTANT whose reports are contained in this filing*                                                |                                                                                                                        |                                                      |                                           |  |  |  |  |
| KPMG LLP                                                                                                                 |                                                                                                                        |                                                      |                                           |  |  |  |  |
| (Name - if 111div1dual, state last, first, and middle name)                                                              |                                                                                                                        |                                                      |                                           |  |  |  |  |
| 303 Peachtree Street, N.E Ste 2000 Atlanta                                                                               |                                                                                                                        | GA                                                   | 30308                                     |  |  |  |  |
| (Address)                                                                                                                | (City)                                                                                                                 | (State)                                              | (Zip Code)                                |  |  |  |  |
|                                                                                                                          | October 20, 2003<br>185                                                                                                |                                                      |                                           |  |  |  |  |
| rte of Reg;mauoa w th PCAOBI( f applicable I                                                                             | FOR OFFICIAL USE ONLY                                                                                                  |                                                      | [PCAOB Reg;;tcaUoc Nombe,, ;f appHcableJ. |  |  |  |  |
|                                                                                                                          |                                                                                                                        |                                                      |                                           |  |  |  |  |
|                                                                                                                          | * Claims for exemption from the requirement that the annual reports be covered by the reports of an independent public |                                                      |                                           |  |  |  |  |

accountant must be supported by a statement of facts and circumstances relied on as the basis of the exemption See 17 CFR 240 17a S(e)(l)(ii), if applicable

Persons who are to respond to the collection of Information contained In this form are not required to respond unless the form displays a currently valid 0MB control number,

{2}------------------------------------------------

### **OATH OR AFFIRMATION**

| I, Dasia Coley |  |  |     |                                                               | swear (or affirm) that, to the best of my knowledge and belief, the               |
|----------------|--|--|-----|---------------------------------------------------------------|-----------------------------------------------------------------------------------|
|                |  |  |     | fInanc1al report pertaining to the firm of PFS Investment Inc | as of                                                                             |
| 12/31          |  |  | 2~, |                                                               | is true and correct I further swear ( or affirm) that neither the company nor any |

pa rtner, officer, director, or equivalent person, as the case may be, has any proprietary interest in any account classified solely as that of a customer

![](_page_2_Figure_3.jpeg)

Signature Title CFO

#### This filing\*\* contains (check all applicable boxes):

- ~ (a) Statement of financial condition
- ~ (b) Notes to consolidat ed statement of financial condition
- D (c) Statement of income (loss) or, if there is other comprehensive income in the period(s) presented, a statement of comprehensive income (as defined in § 210 1-02 of Regulation S-X)
- D (d) Statement of cash flows
- D (e) Statement of cha nges in stockholders' or partners' or sole proprietor's equity
- D (f) Statement of changes in liabilities subordinated to claims of creditors
- D (g) Notes to consolidated financial statements
- D (h) Computation of net capital under 17 CFR 240 15c3-1 or 17 CFR 240 18a-1, as applicable
- D (i) Computation of tangible net worth under 17 CFR 240 18a-2
- D (J) Computation for determi nation of customer reserve requirements pursuant to Exhibit A t o 17 CFR 240 15c3-3
- D (k) Com putation for determination of secur-ity-based swap reserve requirements pursuant to Exhibit B to 17 CFR 240 15c3-3 or Exhibit A to 17 CFR 240 18a-4, as applicable
- D (I) Computation for Determination of PAB Requirements under Exhibit A to § 240 15c3-3
- D (m) Information relating to possession or control requirements for customers under 17 CFR 240 15c3-3
- D (n) Information re lating to possess ion or control re quirements for security-based swap customers under 17 CFR 240 15c3-3(p)(2) or 17 CFR 240 lSa-4, as applicable
- D (o) Reconciliations, including apprnpriate explanations, of the FOCUS Report with computation of net capital or tangible net worth under 17 CFR 240 15c3-1, 17 CFR 240 18a-1, or 17 CFR 240 18a-2, as applicable, and the reserve requirements under 17 CFR 240 15c3-3 or 17 CFR 240 18a-4, as applicable, if mate1·ial differences exist, or a statement that no material differences exist
- D (p) Summary of financial data for su bsidiaries not consolidated in the statement of financial condition
- ~ (q) Oath or affirmation in accordance with 17 CFR 240 17a-5, 17 CFR 240 17a-12, or 17 CFR 240 18a-7, as applicable
- D (r) Compliance report in accordance with 17 CFR 240 17a-5 or 17 CFR 240 18a-7, as applicable
- D (s) Exemption report in accordance with 17 CFR 240 17a-5 or 17 CFR 240 18a-7, as applicable
- D (t) Independent public accountant's report based on an examination of the statement of financial condition
- ~ (u) Independent public accountant's report based on an examination of the financial report or financial statements under 17 CFR 240 17a-5, 17 CFR 240 18a-7, or 17 CFR 240 17a-12, as applicable
- D (v) Independent public accountant's report based on an exa mination of certain statements in the compliance report under 17 CFR 240 17a-5 or 17 CFR 240 18a-7, as applicable
- D (w) Independent public accountant' s report based on a review of the exemption report under 17 CFR 240 17a-5 or 17 CFR 240 18a-7, as applicable
- D (x) Supplemental reports on applying agreed-upon procedures, in accordance with 17 CFR 240 15c3-1e or 17 CFR 240 17a-12, as appl icable
- D (y) Report describing any material inadequacies found to exist or found to have existed since the date of the previous audit, or a statement that no material inadequacies exist, under 17 CFR 240 17a-12(k) D (z) Other ---------------------------------------
- 

<sup>\*\*</sup> To request confidential treatment of certain portions of this filing, see 17 CFR 24017a-5{e)(3) or 17 CFR 24018a-7{d)(2), as applicable

{3}------------------------------------------------

![](_page_3_Picture_0.jpeg)

Suite 2000 303 Peachtree Street, N.E. Atlanta, GA 30308-3210

# **Report of Independent Registered Public Accounting Firm**

To the Stockholder and the Board of Directors PFS Investments Inc.:

# Opinion on the Financial Statement

We have audited the accompanying statement of financial condition of PFS Investments Inc. (the Company) as of December 31 , 2024, and the related notes (collectively, the financial statement). In our opinion, the financial statement presents fairly, in all material respects, the financial position of the Company as of December 31 , 2024, in conformity with U.S. generally accepted accounting principles.

# Basis for Opinion

This financial statement is the responsibility of the Company's management. Our responsibility is to express an opinion on this financial statement based on our audit. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statement is free of material misstatement, whether due to error or fraud. Our audit included performing procedures to assess the risks of material misstatement of the financial statement, whether due to error or fraud , and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statement. Our audit also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial statement. We believe that our audit provides a reasonable basis for our opinion.

![](_page_3_Picture_9.jpeg)

We have served as the Company's auditor since 1981.

Atlanta , Georgia February **28, 2025** 

{4}------------------------------------------------

#### **PFS INVESTMENTS INC.**

## (A Wholly Owned Subsidiary of Primerica Finance Corporation) Statement of Financial Condition December 31, 2024

| Assets                                                                                                         |    |              |  |  |  |  |
|----------------------------------------------------------------------------------------------------------------|----|--------------|--|--|--|--|
| Cash and cash equivalents                                                                                      | \$ | 75,391 ,058  |  |  |  |  |
| Receivables from clearing finn                                                                                 |    | 539,933      |  |  |  |  |
| Securities owned, at fair value ( cost \$3,561 ,590)                                                           |    | 3,010,606    |  |  |  |  |
| Accrued interest income                                                                                        |    | 302,671      |  |  |  |  |
| Due from mutual funds                                                                                          |    | 24,842,093   |  |  |  |  |
| Due from managed accounts                                                                                      |    | 14,414,871   |  |  |  |  |
| Accounts receivable from representatives                                                                       |    | 1,465,7 12   |  |  |  |  |
| Receivables from affiliates                                                                                    |    | 9,016,001    |  |  |  |  |
| Property, equipment, and software, at cost, net of<br>accumulated depreciation and amortization of \$2,002,617 |    | 7,577        |  |  |  |  |
| Income tax receivable                                                                                          |    | 395,148      |  |  |  |  |
| Deferred tax assets, net                                                                                       |    | 5,837,396    |  |  |  |  |
| Other assets                                                                                                   |    | 2,428,836    |  |  |  |  |
| Total assets                                                                                                   | \$ | 137,651 ,902 |  |  |  |  |
| Liabilities and Stockholder's Equity                                                                           |    |              |  |  |  |  |
| Liabilities:                                                                                                   |    |              |  |  |  |  |
| Unpresented checks                                                                                             | \$ | 571 ,318     |  |  |  |  |
| Commissions payable to representatives                                                                         |    | 20,514,816   |  |  |  |  |
| Payables to affiliates                                                                                         |    | 16,988,615   |  |  |  |  |
| Accounts payable and accrued expenses                                                                          |    | 8,628,303    |  |  |  |  |
| Income taxes payable                                                                                           |    | 18,788,114   |  |  |  |  |
| Representative-funded liability                                                                                |    | 5,459,980    |  |  |  |  |
| Other liabilities                                                                                              |    | 762,392      |  |  |  |  |
| Commitments and contingent liabilities (see Commitments and Contingent Liabilities note)                       |    |              |  |  |  |  |
| Total liabilities                                                                                              |    | 71,713,538   |  |  |  |  |
| Stockholder's equity:                                                                                          |    |              |  |  |  |  |
| Common stock, \$0.10 par value. Authorized, 100,000 shares; issued and                                         |    |              |  |  |  |  |
| outstanding, 25,500 shares                                                                                     |    | 2,550        |  |  |  |  |
| Additional paid-in capital                                                                                     |    | 35,890,173   |  |  |  |  |
| Retained earnings                                                                                              |    | 30,045,641   |  |  |  |  |
| Total stockholder's equity                                                                                     |    | 65,938,364   |  |  |  |  |
| Total liabilities and stockholder's equity                                                                     | \$ | 137,651 ,902 |  |  |  |  |

See accompanying notes to the financial statement.

{5}------------------------------------------------

## **(1) Description of Business, Basis of Presentation, and Summary of Significant Accounting Policies**

# *Description of Business*

PFS Investments Inc. (the "Company" or "we") is a wholly owned subsidiary of Primerica Finance Corporation ("PFC"), which is a wholly owned subsidiary of Primerica, Inc. (the "Parent"). The Company is a registered broker-dealer under the Securities Exchange Act of 1934, as amended (the "Exchange Act"), and functions as an introducing broker-dealer under the rules of the Financial Industry Regulatory Authority ("FINRA"). Through approximately 18,600 independent licensed sales representatives ("registered representatives" or "agents"), we distribute and sell to our clients mutual funds and qualified tuition plans ("529 plans") primarily from four asset management firms.

The Company also is a registered investment adviser in the United States and it offers a managed investments program, Primerica Advisors Lifetime Investment Program (the "Lifetime Investment Program"). The Lifetime Investment Program is a robust advisory offering designed for clients who have at least \$25,000 of investable assets. It provides our customers access to mutual fund and exchange-traded fund investment models designed and managed by several unaffiliated investment advisers. The Company, as sponsor and portfolio manager of the program, evaluates models for inclusion in the program and conducts ongoing due diligence of the models and unaffiliated investment advisers made available through the program. Primerica Brokerage Services, Inc. ("PBSI"), an affiliated broker-dealer and wholly owned subsidiary of PFC, provides custody, trade execution, clearing, settlement and other services for customer assets invested through the Lifetime Investment Program. PBSI subcontracts its services through a fully disclosed clearing agreement with Pershing LLC ("Pershing"), an unaffiliated clearing firm.

The Company also acts as a nominee custodian on customer Individual Retirement Accounts ("IRAs") approved by the Internal Revenue Service ("IRS") under applicable tax code provisions for certain funds.

The Company's product offerings consist entirely of investment and savings products subject to regulation in the United States ("U.S.") and marketed primarily to retail investors in the U.S. The Company is managed as one business unit and therefore consists entirely of one operating segment.

U.S. generally accepted accounting principles ("GAAP") indicates that an entity's chief operating decision maker ("CODM") is a function that allocates the Company's resources and assesses the Company's performance. We have identified the Company's CODM as the Chief Executive Officer and President of the Company. The CODM uses net income presented on the Company's statement of income to evaluate performance and in deciding how to allocate resources. The significant segment expense categories provided to the CODM are the same as those presented in the accompanying statement of income. The CODM does not use a measure of segment assets to evaluate segment performance or in deciding how to allocate resources as the Company generates sufficient cash flows to meet its net capital requirements and does not use outside capital to invest in the business. The CODM uses net income in assessing performance versus budget and in deciding how to manage the business.

# *Basis of Presentation*

We prepare our financial statement in accordance with GAAP. These principles are established primarily by the Financial Accounting Standards Board ("F ASB"). The preparation of the financial statement in conformity with GAAP requires us to make estimates and assumptions that affect the reported financial statement balances, as well as the disclosure of contingent assets and liabilities as of the reporting period. Actual results could differ from those estimates. Management considers available facts and knowledge of existing circumstances when establishing estimated amounts included in the financial statement.

As a registered broker-dealer, the Company is subject to Exchange Act Rule l 7a-5 promulgated by the Securities and Exchange Commission ("SEC").

## *Cash and Cash Equivalents*

The Company considers all highly liquid securities purchased with a maturity of90 days or less to be cash equivalents. Cash equivalents, as of December 31 , 2024, include money market mutual funds totaling approximately \$58.2 million. All cash and cash equivalents as of December 31 , 2024 were classified as Level 1 within the fair value hierarchy.

{6}------------------------------------------------

## *Receivables from Clearing Firm*

Receivables from clearing firm account consist of balances held on deposit with Pershing to cover transaction-based fees.

## *Securities Owned*

Securities owned are classified as trading securities and consist of residential mortgage-backed securities, which are carried at fair value. Purchases and sales of securities owned are recorded on a trade-date basis.

## *Due from Mutual Funds*

Due from mutual funds represents commission fees receivable from various fund companies based on the sales of mutual funds and 529 plans made by the Company's registered representatives as well as 12b-l fees receivable based on client asset values.

## *Due from Managed Accounts*

Due from managed accounts represents fees earned from client assets managed through the Lifetime Investment Program and held under the custody of Pershing that have not been remitted to the Company. Pershing remits fees deducted from client assets directly to PFSI.

### *Accounts Receivable from Representatives*

Accounts receivable from representatives represent amounts due from agents for licensing fees and commission chargebacks. Losses from such receivables are indemnified by other agents.

## *Income Taxes*

The Company accounts for income taxes using a benefit-for-loss approach to the allocation of current taxes, whereby tax benefits resulting from operating losses or other tax attributes, which will be realized by other members of the consolidated group, go to the benefit of the Company. Using this method, deferred tax assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date.

#### *Commissions Payable to Representatives*

Commissions payable to representatives represents amounts due to agents for their sales of mutual funds and 529 plans as well as a portion of the 12b-l and advisor fees earned by the Company.

## *Representative-funded Liability*

The Company recognizes a liability for funds collected from registered representatives that are used to resolve claims and disputes made by investors and regulators as a result ofregistered representatives' activities. The liability is recognized when the funds are collected from registered representatives and is reduced as costs to resolve such claims and disputes are incurred. Reductions to the funds are recorded as reimbursements and offset expenses recognized for employee costs, attorney fees, and settlement payments. The balance recognized in the representative-funded liability as of year-end represents amounts available to resolve expenses related to claims and disputes resulting from registered representatives' activities. The Company maintains assets on the statement of financial condition for the exclusive benefit of the registered representatives for the use of resolving these specified registered representatives related claims and disputes.

## *Fair Value of Financial Instruments*

Fair value is the price that would be received upon the sale of an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. Invested assets recorded at fair value are measured and classified in accordance with a three-tier fair value hierarchy based on observable and unobservable inputs. Observable inputs reflect market data obtained from independent sources, while unobservable inputs reflect our view of market assumptions in the

{7}------------------------------------------------

absence of observable market information. We classify and disclose all invested assets carried at fair value in one of the following three levels:

- (1) Level 1 Quoted prices for identical instruments in active markets. Level 1 consists of financial instruments whose value is based on quoted market prices in active markets, such as cash and cash equivalents in money market funds;
- (2) Level 2 Quoted prices for similar instruments in active markets; quoted prices for identical or similar instruments in markets that are not active; and model-derived valuations in which all significant inputs are observable in active markets. Level 2 includes those financial instruments that are valued using industry-standard pricing methodologies, models, or other valuation methodologies. Various inputs are considered in deriving the fair value of the underlying financial instrument, including interest rate and yield curves, and credit spread. All significant inputs are observable, or derived from observable information in the marketplace or, are supported by observable levels at which transactions are executed in the marketplace.
- (3) Level 3 Valuations derived from valuation techniques in which one or more significant inputs are unobservable. Level 3 consists of financial instruments whose fair value is estimated based on industry-standard pricing methodologies and models using significant inputs not based on, nor corroborated by, readily available market information. Valuations for this category primarily consist of non-binding broker quotes.

As of year-end, all assets and liabilities recorded at fair value are classified in their entirety based on the lowest level of input (Level 3 being the lowest in the hierarchy) that is significant to the fair value measurement.

Securities owned are classified as trading securities and carried at fair value.

All of our securities owned as of December 31 , 2024 were classified as Level 2. There were no transfers between Level 1, Level 2 and Level 3 during the year ended December 31 , 2024.

The carrying amounts for cash and cash equivalents, due from mutual funds, due from managed accounts, receivables from clearing firm, accounts receivable from representatives, affiliate receivables and payables, accrued interest income, commissions payable to representatives, unpresented checks, accounts payable and accrued expenses, and income taxes receivable/payable approximate their fair values due to the short-term nature of these instruments. The carrying amount for the representative-funded liability approximates its fair value as the timing of settlement is uncertain.

## *Share-based Compensation*

The Company provides share-based compensation to certain of its employees and agents under the Parent's Omnibus Incentive Plan ("OIP"). The OIP provides for the issuance of Parent equity awards, including stock options, stock appreciation rights, restricted stock, deferred stock, restricted stock units ("RSUs"), performance-based stock units ("PSUs"), stock payment awards, as well as cash-based awards. Parent equity awards granted to the Company's employees consist of RSUs with the per-unit value determined using the fair market value of the Parent's common stock on the date of the grant.

The Company provides grants of the Parent's RSUs to agents ("agent equity awards") as a part of quarterly contests for sales of investment and savings products for which the grant and the service period occur within the same calendar quarter.

Agent equity awards are measured using the fair market value on the grant date and are expensed over the service period, which occurs in the same quarter.

The Company also issues Parent equity awards on behalf of an affiliate and is reimbursed by the affiliate in cash. During 2024, the Company issued Parent equity awards in the amount of \$551 ,000 on behalf of the affiliate. As of December 31 , 2024, the affiliate owed the Company \$107,000 for Parent equity awards issued on its behalf, which is included in receivables from affiliates, in the accompanying statement of financial condition.

The Company owes the Parent \$589,000, as of December 31 , 2024, for allocated share-based compensation, which is included in payables to affiliates in the accompanying statement of financial condition.

{8}------------------------------------------------

*New Accounting Principles* 

| Accounting<br>standard                                                                                      | Adoption date                                              | Description                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           | Effects on the financial statements                                                                                                                                                                                                                                                                                                                    |
|-------------------------------------------------------------------------------------------------------------|------------------------------------------------------------|-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|
| Segment Reporting<br>(Topic 280)-<br>Improvements to<br>Reportable<br>Segment<br>Disclosures<br>ASU 2023-07 | Annual periods<br>beginning after<br>December 15,<br>2023. | In November 2023, the FASB<br>issued the accounting standard<br>update ("ASU") to enhance<br>segment disclosures for all public<br>entities, including entities like us<br>that are a single reportable segment<br>entity. Notable amendments<br>include requiring the disclosure of<br>the title and position of the chief<br>operating decision maker<br>("CODM") and an explanation of<br>how the CODM uses the reported<br>measure(s) of segment profit or loss<br>in assessing segment performance<br>and deciding how to allocate<br>resources. | The Company adopted this ASU in the<br>current year. The adoption of the ASU<br>did not have a material impact on our<br>financial statements. The Company's<br>revised disclosures in accordance with<br>the new standard are included under<br>"Description of the Business"<br>. Note<br>that the Company is a single reportable<br>segment entity. |

Recently-issued accounting guidance, including future application of accounting standards, not discussed here is not applicable, is immaterial to our statement of financial condition, or did not or is not expected to have a material impact on our business.

#### **(2) Income Taxes**

*Deferred tax assets and liabilities.* The tax effects of temporary differences that give rise to the net deferred tax assets as of December 31, 2024 are presented below:

| 3,791 ,882                      |
|---------------------------------|
| 1,612,449                       |
| 433,065                         |
| 5,837,396                       |
|                                 |
|                                 |
| 5,837,396<br>================== |
|                                 |

In assessing the realizability of deferred tax assets, management considers whether it is more likely than not that some portion or all of the deferred tax assets will not be realized. Management considers the scheduled reversal of deferred tax liabilities, projected future taxable income, and tax planning strategies in making this assessment. Management believes that it is more likely than not that the results of future operations will generate sufficient taxable income to realize the deferred tax assets. Therefore, no deferred tax asset valuation allowance was recorded as of December 31 , 2024.

*Unrecognized tax benefits.* The following is a rollforward of the Company's unrecognized tax benefits:

{9}------------------------------------------------

## **PFS INVESTMENTS INC.**

(A Wholly Owned Subsidiary of Primerica Finance Corporation)

Notes to Financial Statement

December 31 , 2024

| Balance, January 1, 2024                                 | \$<br>10,640,107                        |
|----------------------------------------------------------|-----------------------------------------|
| Increase (decrease) in unrecognized                      |                                         |
| tax benefit - prior period                               | 272,617                                 |
| Increase (decrease) in unrecognized                      |                                         |
| tax benefit - current period                             | 2,010,982                               |
| Increase (decrease) in unrecognized tax benefits related |                                         |
| to settlements with taxing authorities                   | (240,780)                               |
| Reductions in unrecognized tax                           |                                         |
| benefits as a result of a lapse in                       |                                         |
| statute of limitations                                   | (839,334)                               |
| Balance, December 31 , 2024                              | \$<br>11 ,843,592<br>================== |
|                                                          |                                         |

The total amount of unrecognized tax benefits as of December 31 , 2024 that, if recognized, would affect the Company's effective tax rate was approximately \$11.4 million.

As of December 31 , 2024, the total amounts of accrued interest and penalties in the Company's statement of financial condition were \$2.6 million and are included in income taxes payable in the accompanying statement of financial condition.

As the Company is included in the consolidated tax return of the Parent, income taxes owed or due as of year-end are payable to or receivable from the Parent, as applicable. As of December 31 , 2024, federal income taxes of\$0.4 million are due from the Parent and are included in income taxes receivable in the accompanying statement of financial condition.

The only event reasonably possible to occur within 12 months of the reporting date is the addition of the most recent year to the Company's tax contingency reserves and the release of the oldest year for which taxes are reserved, and the finalization of state examinations. The projected net movement in the Company's tax contingency reserves resulting from this projected movement is not considered to be material to the Company.

The Company is currently open to audit by the IRS for the year ended December 31 , 2021 and thereafter for federal income tax purposes.

## **(3) Net Capital Requirement**

The Company is subject to the SEC Net Capital Requirement for Brokers or Dealers, as mandated by Rule 17 C.F.R. § 240. l 5c3-l of the Exchange Act. This regulation requires the maintenance of minimum "net capital" of the greater of \$5,000 or 6-2/3% of aggregate indebtedness. The regulation also requires that the ratio of aggregate indebtedness to net capital, as those terms are defined, not exceed 15-to-l . As of December 31 , 2024, the Company had net capital of approximately \$19.8 million, which was approximately \$15.0 million in excess of its required net capital of approximately \$4.8 million. The Company's aggregate indebtedness to net capital ratio was 3.62-to-l.

## ( **4) Liabilities Subordinated to the Claims of General Creditors**

As of December 31 , 2024, the Company had no liabilities that were subordinated to the claims of general creditors.

#### **(5) Related-Party Transactions**

The Company receives support services from its affiliates, Primerica Life Insurance Company ("PLIC") and Primerica Financial Services, LLC ("PFS"), for shared expenses including human resources, finance, information technology and other general and administrative expenses to support its operations. The Company also has an arrangement in which PLIC pays operating and payroll expenses on behalf of the Company.

The Company has an agreement with PFS, a general agency and marketing company affiliate, that allows the Company permission to distribute its products through the registered representatives as PFS is the entity that owns the contractual relationships with the registered representatives. The Company pays PFS a fee equal to 3% of product revenues for general agency services under this agreement and PFS recognizes all expenses related to directing the services of the registered representatives.

{10}------------------------------------------------

The Company pays PBSI a fee based on a percentage of the average daily balance of the investor assets in the Lifetime Investments Program for broker-dealer services. Expenses recognized for this arrangement are shown in Fees paid to service providers-affiliated in the accompanying statement of income. The Company also receives a management fee at cost for the shared general and administrative expenses incurred on behalf of PBSI.

The Company has an arrangement in which it receives cash for the sale of variable annuities on behalf of PFS for commissions earned and pays all related expenses, ultimately remitting the net amount to PFS. Additionally, the Company charges PFS a management fee at cost for the shared general and administrative expenses it incurs on behalf of PFS.

The Company also receives a management fee at cost for the shared general and administrative expenses incurred on behalf of its affiliate, Primerica Shareholder Services, Inc. ("PSS").

All of the arrangements between the Company and its affiliates provide a right ofoffset.

The following is a summary of receivables and payables due from/to affiliates as of December 31 , 2024:

|                             | PLIC      | PFS       | PSS                | All Others | Total      |
|-----------------------------|-----------|-----------|--------------------|------------|------------|
| Receivables from affiliates | \$<br>-   | \$<br>-   | \$<br>8,088,307 \$ | 927,694 \$ | 9,016,001  |
| Payables to affiliates      | 7,399,320 | 7,649,929 |                    | 1,939,366  | 16,988,615 |

The Company paid dividends of \$68.0 million to PFC during 2024 consisting entirely of cash.

For information regarding share-based compensation transactions with affiliates, refer to Note 1 (Description of Business, Basis of Presentation, and Summary of Significant Accounting Policies).

### **(6) Commitments and Contingent Liabilities**

The Company is involved from time to time in legal disputes, regulatory inquiries and arbitration proceedings in the normal course of business. These disputes are subject to uncertainties, including indeterminate amounts sought in certain of these matters and the inherent unpredictability of litigation. As such, the Company is unable to estimate the possible loss or range of loss that may result from these matters unless otherwise indicated.


Source: SEC EDGAR via Adviser Search (https://search.stillhousedata.com). Agents: see https://search.stillhousedata.com/llms.txt.
