# FROST BROKERAGE SERVICES, INC. X-17A-5 (2020-02-28) — Broker-dealer annual report
- Company: FROST BROKERAGE SERVICES, INC.
- Form: X-17A-5
- Filed: 2020-02-28
- Period: 2019-12-31
- Accession: 0000785701-20-000001
- CIK: 785701
- File #: 8-35285
- Material weakness: No
- Auditor: ERNST & YOUNG LLP
- Auditor location: SAN ANTONIO, TX
- Contact: Michael T Marrone
- Phone: 646-930-1906
- Signed by: ANGELA HOLLIDAY (PRESIDENT/CEO)
Original filing: https://www.sec.gov/Archives/edgar/data/785701/000078570120000001/fbs2019bs1.pdf
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**UNITEDSTATES SECURmESANDEXOIANGECOMMISSION Washington,** D.C. 20549
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## **ANNUAL AUDITED REPORT FORM X-17A-5 PART** Ill
SEC ALE NUMBER B-35285
#### **FACING PAGE**
**Information Required of Brokers and Dealers Pursuant to Section 17 of the Securities Exchange Act of 1934 and Rule 17a-S Thereunder**
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REPORT FOR THE PERIOD BEGINNING 01/01/2019
AND ENDING 12/31/2019 | | | | |
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MM/DD /Y Y | - | MM/DD/YY | |
| | A. REGISTRANT IDENTIFICATION | | | |
| NAME OF BROKER-DEALER: FROST BROKERAGE SERVICES, INC. | | OFFICIAL USE ONLY | | |
| ADDRESS OF PRINCIPAL PLACE OF BUSINESS: (Do not use P.O. Box No.) | | | FIRM I.D. NO. | |
| 111 WEST HOUSTON STREET | | | | |
| | (No. and Street) | | | |
| SANANTONIO | TEXAS | | 78205 | |
| (City) | (State) | | (Zip Code) | |
| NAME AND TELEPHONE NUMBER OF PERSON TO CONT ACT IN REGARD TO THIS REPORT
MICHAEL T MARRONE | B. ACCOUNTANT IDENTIFICATION | | 64&-930--1906
(Area Code -Telephone Number) | |
| INDEPENDENT PUBLIC ACCOUNTANT whose opinion is contained in this Report*
ERNST & YOUNG LLP | | | | |
| | (Name - ifmdivld11al, slate last, first. middle name) | | | |
| 111 WHOUSTON STREET STE 1901 | SAN ANTONIO | TEXAS | 78205 | |
| (Address) | (City) | (State) | (Zip Code) | |
| CHECK ONE:
lcertified Public Accountant
B
Public Accountant
Accountant not resident in United States or any of its possessions. | POR OFFICIAL USE ONLY | | | |
| | | | | |
*\*Claims for exemption from the requirement that the annual report be covered by the opinion of an independent public accountant must be supported by a statement of/acts and circumstances relied on as the basis for the exemption. See Section 140.l7a-5(e)(l)*
> **Potential persons who are to respond to the collectlon of Information contaln•d In thle form ar• not regulred to respond** uni en the form dlaplay1 a currentlyvalld 0MB control number.
SEC 1410 (06-02)
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## **OATH OR AFFIRMATION**
| I, ANGELA HOLLIDAY | , swear (or affirm) that, to the! best of |
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FROST BROKERAGE SERVICES, INC. | my knowledge and belief the accompanying financial statement and supporting schedules pertaining to the finn of
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of DECEMBER 31 | -
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as
, 20 2019
are true and correct. I further swear (or affirm} that |
| classified solely as that of a customer, except as follows; | neither the company nor any partner, proprietor, principal officer or director has any proprietary interest in any account |
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| | PRESIDENT/CEO |
| | Title |
| ~ ~
tary Public | |
| This report** contains (check all applicable boxes):
IZJ (a) Facing Page.
✓ (b) Statement of Financial Condition.
(c) Statement of Income (Loss}.
( d) Statement of Changes in Financial Condition. | |
| | (e) Statement of Changes in Stockholders' Equity or Partners' or Sole Proprietors' Capital. |
| (f) Statement of Changes in Liabilities Subordinated to Claims of Creditors.
(g) Computation of Net Capital.
(h) Computation for Detennination of Reserve Requirements Pursuant to Rule 15c3-3. | |
| (i) Information Relating to the Possession or Control Requirements Under Rule 15c3-3.
G) | A Reconciliation, including appropriate explanation of the Computation ofNet Capital Under Rule 15c3-l and the
Computation for Determination of the Reserve Requirements Under Exhibit A of Rule 15c3-3. |
| consolidation. | 0 (k) A Reconciliation between the audited and unaudited Statements of Financial Condition with respect to methods of |
| § (I) An Oath or Affirmation.
(m) A copy of the SIPC Supplemental Report. | (n) A report describing any material inadequacies found to exist or found to have existed since the date of the previous audit. |
| | |
\*\* *For conditions of confidential treatment of certain portions of this filing, see section 240. I 7a-5(e)(3).*
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# **Frost Brokerage Services, Inc.**
Statement of Financial Condition and Notes With Report of Independent Registered Public Accounting Finn
December 31 , 2019
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## **Frost Brokerage Services, Inc. Statement of Financial Condition and Notes With Report of Independent Registered Public Accounting Firm**
**December 31, 2019**
**Table of Contents**
| Facing Page and Oath or Affirmation | |
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| Report of Independent Registered Public Accounting Firm | l |
| Statement of Financial Condition | l |
| Notes to the Financial Statement | l |
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Ernst & 'lounq LLP Tn~ Frost Towe• 111 **w~** t Houston Slrt•~t Su,te 1901 San Antonio. F 78205
Tel -1 ~1022896%
#### **Report of Independent Registered Public Accounting Firm**
To the Board of Directors of Frost Brokerage Services, Inc.
#### **Opinion on the Financial Statement**
We have audited the accompanying statement of financial condition of Frost Brokerage Services, Inc., (the Company) as of December 31 , 2019 and the related notes (the --financial statement"). In our opinion, the financial statement presents fairly, in all material respects, the financial position of the Company at December 31 , 20 I 9, in conformity with U.S. generally accepted accounting principles.
#### **Basis for Opinion**
This financial statement is the responsibility of the Company's management. Our responsibility is to express an opinion on the Company's financial statement based on our audit. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.
We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statement is free of material misstatement, whether due to error or fraud. Our audit included performing procedures to assess the risks of material misstatement of the financial statement, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statement. Our audit also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audit provides a reasonable basis for our opinion.
We have served as the Company's auditor since 1987. February 28, 2020
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## **Frost Brokerage Services, Inc. Statement of Financial Condition** (Dollars in thousands)
#### **December 31, 2019**
| Assets: | |
|----------------------------------------------------------------------------------------------|--------------|
| Cash | \$
682 |
| Securities owned | 24,298 |
| Brokerage, annuity and insurance commissions receivable, net | 1,078 |
| Trading income receivable | 99 |
| Prepaid expenses and other assets | 164 |
| Deferred tax assets, net | 93 |
| Total assets | \$
26,414 |
| | |
| Liabilities: | |
| Accrued liabilities and employee benefits | \$
1,133 |
| Deferred income | 274 |
| Income taxes payable to Cullen/Frost | 110 |
| Total liabilities | 1,517 |
| | |
| Shareholder's Equity: | |
| Common stock, par value \$0.01 per share; I 00,000 shares authorized, issued and outstanding | |
| Additional paid-in capital | 327 |
| Retained earnings | 24,570 |
| Total shareholder's equity | 24,897 |
| Total liabilities and shareholder's equity | \$
26,414 |
*See accompanying Notes to Financial Statement*
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## **Frost Brokerage Services, Inc. Notes to Financial Statement** (Table amounts in thousands)
#### **December 31, 2019**
#### **Note 1 - Organization and Nature of Operations**
Frost Brokerage Services, Inc. is registered as a fully disclosed, introducing broker-dealer under the Securities Exchange Act of 1934. The terms "the Company," "we," "us" and "our" mean Frost Brokerage Services, Inc., when appropriate. We principally engage in executing general securities transactions on behalf of our clients. We operate under a clearing agreement with National Financial Services Company ("NFS"), whereby NFS assumes and maintains our customer accounts on a fully disclosed basis.
We are a member of the Financial Industry Regulatory Authority, Inc. ("FINRA") and are subject to regulation by the United States Securities and Exchange Commission ("SEC") and FINRA. We are also a member of the Securities Investors Protection Company ("SIPC"), a nonprofit membership company designed to protect, upto specified amounts, customers' cash and securities in the event of the liquidation of a broker-dealer.
We are a wholly owned subsidiary of Frost Bank, a wholly owned banking subsidiary of Cullen/Frost Bankers, Inc. ("Cullen/Frost").
#### **Note 2 - Summary of Significant Accounting Policies**
We follow accounting and financial reporting policies that conform to accounting principles generally accepted in the United States and to general practices within the securities industry.
*Subsequent Events.* We have evaluated subsequent events for potential recognition and/or disclosure through the date this financial statement was issued. No subsequent events occurred during this period that require recognition or disclosure in this financial statement.
*Litigation.* We are subject to various claims and legal actions that have arisen in the course of conducting business. Management does not expect the ultimate disposition of these matters to have a material adverse impact on our financial statements.
*Estimates.* The preparation of the financial statement in conformity with accounting principles generally accepted in the United States requires management to make estimates and assumptions that affect the amounts reported in the financial statement and accompanying notes. Actual results could differ from those estimates.
*Revenue Recognition.* We derive commission and trading revenues from customer transactions in securities, annuities and life insurance. Commission and trading revenues and related expenses from transactions are recognized on a trade-date basis. Nearly all of our revenue is generated from customers located in Texas. Based on existing agreements, we receive cash marketing allowances from third party mutual fund companies to be used for marketingrelated expenditures. Marketing allowances are accounted for as a reduction of marketing expenses when the marketing expense is incurred. The remaining marketing allowance balance at December 31 , 2019, which totaled \$146 thousand, is reported as deferred income in the accompanying Statement of Financial Condition, as these are the estimated marketing expenses.
*Securities Owned.* Securities owned are valued at estimated fair value as determined by quoted market values.
*Brokerage and Insurance Commissions Receivable, Net.* Brokerage commissions receivable is comprised of revenue related to brokerage commissions, l 2b- **l** fees and mutual funds concessions, interest income and other income receivable related to transactions cleared through various third parties. Brokerage commission receivable are presented net of fees payable due to the third parties. We consider the brokerage commissions and insurance receivable fully collectible as the majority of the receivables have been collected subsequent to period end but before the date this financial statement was issued; therefore, management has concluded that no allowance is required.
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*Trading Income Receivable.* Trading income receivable represents the markup earned from fixed income security trade transactions but not yet received. We consider the trading income receivable fully collectible as the majority of the receivables have been collected subsequent to period end but before the date this financial statement was issued; therefore, management has concluded that no allowance is required.
*Share-Based Payments.* Compensation expense for stock options, non-vested stock units and deferred stock units is based on the fair value of the award on the measurement date, which, for us, is the date of the grant and is recognized ratably over the service period of the award. No stock options were granted during 2019. The fair value of stock options granted in prior years was estimated using a binomial lattice-based valuation model. The fair value of non-vested stock units and deferred stock units is generally the market price of our stock on the date of grant. The impact of forfeitures of share-based payment awards on compensation expense is recognized as forfeitures occur.
*Income taxes.* Our operations are included in the consolidated federal income tax return filed by Cullen/Frost using a calendar year-end. Our federal income tax provision is determined as if we filed a separate return using the consolidated statutory federal income tax rate for Cullen/Frost (21 % during the period presented), as this is the rate charged to us by Cullen/Frost. The income tax effects related to settlements of share-based payment awards are reported in earnings as an increase (or decrease) to income tax expense (see Note 6 - Income Taxes).
#### **Note 3 - Transactions with Customers**
NFS clears transactions for our customers and carries the accounts of such customers on a fully disclosed basis as customers of NFS. We do not hold customer cash or securities in connection with such transactions.
We do not generally extend credit to customers. However, in the limited instances where we do extend credit to customers through the clearing broker, we seek to control the risks associated with these activities by requiring customers to maintain margin collateral in compliance with various regulatory and internal guidelines. We, in addition to the clearing broker, monitor required margin levels daily and, pursuant to such guidelines, request customers to deposit additional collateral or reduce securities positions when necessary.
As an introducing broker, we clear all transactions with and for customers on a fully disclosed basis with a clearing broker and promptly transmit all customer funds and securities to the clearing broker who carries all of the accounts of such customers. These activities expose us to off-balance-sheet risk in the event that the customer and/or clearing broker is unable to fulfill its obligations. We have agreed to indemnify the clearing broker for any losses sustained from customer accounts we introduced. At December 31 , 2019, there were no material amounts to be indemnified to the clearing broker for such customer accounts.
#### **Note 4 - Securities Owned**
At December 31 , 2019, trading securities totaled \$24.3 million and consisted entirely of short-term U.S. Treasury securities reported at estimated fair value with changes in unrealized holding gains and losses included in income. These securities are not purchased to be resold to customers and are for our investment and liquidity purposes only. All securities owned at December 31, 2019 will contractually mature within one year. Securities with carrying amounts totaling \$59 thousand at December 31, 2019, were pledged to NFS for surety purposes.
#### **Note 5 - Employee Benefit Plans**
As a subsidiary, we participate in various employee benefit plans offered by Cullen/Frost, including a 40 I (k) stock purchase plan, a defined benefit pension plan and various stock-based compensation plans.
Prior to 2019, Cullen/Frost maintained a qualified defined contribution profit sharing plan that had covered our eligible employees. The Plan was merged with and into our 40 I (k) plan effective January 1, 2019, as further discussed below.
The 40 I (k) stock purchase plan is a defined contribution plan whereby participants are permitted to make beforeor after-tax contributions in an amount no less than 2% and not exceeding 50% of eligible compensation and subject to dollar limits from Internal Revenue Service regulations. We match I 00% of employee contributions to the plan based on the amount of each participant's contributions up to a maximum of 6% of eligible compensation. Eligible
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employees must complete 30 days of service in order to enroll and vest in matching contributions immediately. The matching contribution is initially invested in Cullen/Frost common stock. However, employees may immediately reallocate the matching portion, as well as invest their individual contribution, to any of a variety of investment alternatives offered under the plan. In 2019 Cullen/Frost merged the qualified profit sharing plan with and into the 401 (k) Plan. Profit contributions to the plan allow us to make discretionary annual contributions to individual eligible employee accounts based upon Cullen/Frost's fiscal-year profitability. Contributions are allocated to eligible participants uniformly, based upon compensation, age and other factors. Plan participants self-direct the investment of allocated contributions by choosing from a menu of investment options. Profit sharing contributions are subject to withdrawal restrictions and participants vest in their allocated contributions after three years of service. Expense related to this plan totaled \$876 thousand during 2019.
The defined benefit pension plan (the "Retirement Plan") is a non-contributory plan that was frozen as of December 31 , 2001. The plan provides pension and death benefits to substantially all employees who had attained the age of 21 years and had completed at least one year of service prior to December 3 I, 200 I. Expense is recognized based upon actual contributions to the plans. There were no contributions, and thus no expense, related to this plan during 2019.
Certain employees are granted stock-based compensation awards. Compensation expense is based on the fair value of awards on the measurement date, which is generally the date of grant, and is recognized ratably over the requisite service period of the award. Stock-based compensation expense totaled \$115 thousand during 2019.
#### **Note 6 - Income Taxes**
We are included in the consolidated federal income tax return filed by Cullen/Frost. Our income tax provision is computed in accordance with a tax sharing agreement whereby we are paid for the tax benefit of any loss provided to Cullen/Frost, or alternatively, we pay Cullen/Frost for the incremental tax liability resulting from any profit we realize. We file separate or combined state and local income/margin tax returns where applicable. State and local taxes have been provided for in this financial statement.
The components of income tax expense for 2019 are presented in the table below:
| Current income tax expense (benefit): | |
|---------------------------------------|-----------|
| Federal | \$
518 |
| State | 2 |
| Deferred income tax expense (benefit) | 9 |
| Income tax expense | \$
529 |
Reported income tax expense for 20 I 9 differs from the amount computed by applying the U.S. federal statutory income tax rate of21 % to income before income taxes as follows:
| Income tax expense computed at the statutory rate | \$
527 |
|---------------------------------------------------|-----------|
| Net tax benefit from stock-based compensation | (11) |
| Meals and entertainment | IO |
| Dues and membership | 1 |
| State tax expense | 2 |
| Income tax expense | \$
529 |
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Accounting Standards Codification ASC 740, Income Taxes, prescribes criteria for the financial statement recognition and measurement of a tax position taken or expected to be taken in a tax return. There were no significant tax positions taken by management that required accrual as of December 31 , 2019.
Deferred tax assets and liabilities are the expected future tax amounts resulting from the temporary differences between the financial statement carrying amounts and the tax bases of assets and liabilities, computed using enacted tax rates. Deferred taxes at December 31 , 2019 were as follows.
| Deferred tax assets: | |
|---------------------------|----------|
| Deferred revenue | \$
27 |
| Stock-based compensation | 79 |
| Bonus accrual | 21 |
| Deferred tax liabilities: | |
| Prepaid expenses | (34) |
| Net deferred tax asset | \$
93 |
No valuation allowance for deferred tax assets was recorded at December 31 , 20 I 9, as management believes it is more likely than not that all of the deferred tax assets will be realized against deferred tax liabilities and projected future taxable income.
We file income tax returns in the U.S. federal jurisdiction. We are no longer subject to U.S. federal income tax examinations by tax authorities for years before 2016.
#### **Note** 7 - **Related-Party Transactions**
*Intercompany Management and Administrative Expenses.* Frost Bank provides us certain management and administrative services in accordance with a management services agreement that is reviewed and updated annually. The services provided include, but are not limited to, payroll processing, audit, marketing support, technical support, and financial operations. We reimbursed Frost Bank for the cost of these services, which totaled \$508 thousand for 2019.
*Rental Expense.* Effective June I, 2013, we entered into a five-year rental agreement with Frost Bank to lease our old corporate office space. Effective June I, 2018 we renewed this corporate office lease for a one year term. Effective July I, 2019 we entered into a new six month rental agreement to lease our new corporate office space. Effective January I, 2020 we renewed this new corporate office space lease for a one year term. In addition, effective January I, 2015, we entered into a desk rental licensing agreement with Frost Bank wherein Frost Bank provides us with office space at various Frost Bank branch locations. Under the terms of the agreement, the license period commenced on January I, 2015 and continues for successive 12-month periods until terminated by sixty days' prior written notice by either party. Rental expense for the corporate office leases and the desk rental I icense agreement totaled \$120 thousand and \$185 thousand, respectively, for 2019.
Future minimum payments due under our non-cancelable corporate office lease and desk rental license agreement totaled \$364 thousand at December 31, 20 I 9.
*Managed Accounts at Frost Investment Services.* Frost Investment Services, LLC ("Frost Investment Services") is a wholly owned subsidiary of Frost Bank. Certain of our employees who perform brokerage duties for us also manage fiduciary investment accounts for Frost Investment Services. During 2019, Frost Investment Services reimbursed us \$600 thousand related to the management of these fiduciary investment accounts by our employees.
#### **Note 8** - **Net Capital Requirements**
The Company is subject to the SEC Uniform Net Capital Rule (Rule I 5c3- **l** ), which requires the maintenance of minimum net capital and requires that the ratio of aggregate indebtedness to net capital, both as defined, shall not exceed 15 to I (and the rule of the applicable exchange also provides that equity capital may not be withdrawn or cash dividends be paid if the resulting net capital ratio exceeds IO to I). At December 31 , 2019, we had net capital of \$23.8
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million, which was \$23.5 million in excess of our required net capital of \$250 thousand. At such date, the ratio of aggregate indebtedness to net capital was 6.38%.
#### **Note 9** - **Fair Value Measurements**
The fair value of an asset or liability is the price that would be received to sell that asset or paid to transfer that liability in an orderly transaction occurring in the principal market ( or most advantageous market in the absence of a principal market) for such asset or liability. In estimating fair value, we utilize valuation techniques that are consistent with the market approach. Accounting Standards Codification (ASC) Topic 820 "Fair Value Measurements and Disclosures" establishes a fair value hierarchy for valuation inputs that gives the highest priority to quoted prices in active markets for identical assets or liabilities and the lowest priority to unobservable inputs. The fair value hierarchy includes (i) Level I inputs that are unadjusted quoted prices in active markets for identical assets or liabilities, (ii) Level 2 inputs that are inputs other than quoted prices included in Level I that are observable for the asset or liability, either directly or indirectly and (iii) Level 3 inputs that are unobservable inputs for determining the fair values of assets or liabilities that reflect assumptions that market participants would use in pricing the assets or liabilities.
All of our securities owned are reported at fair value utilizing Level I inputs. For these securities, we obtain fair value measurements from an independent pricing service. We review the fair value measurements for reasonableness to ensure such prices are aligned with traditional pricing matrices.
#### **Note 10 -Accounting Standards Updates**
*ASU 2016-02, "Leases (Topic 842). "* ASU 20 I 6-02, among other things, requires lessees to recognize a lease liability, which is a lessee's obligation to make lease payments arising from a lease. measured on a discounted basis; and a right-of-use asset, which is an asset that represents the lessee 's right to use, or control the use of, a specified asset forthe lease term. AS U 2016-02 does not significantly change lease accounting requirements applicable to lessors; however, certain changes were made to align, where necessary, lessor accounting with the lessee accounting model and *ASC Topic 606, "Revenue from Contracts with Customers".* Notwithstanding the foregoing, in January 2018, the Financial Accounting Standards Board issued a proposal to provide an additional transition method that would allow entities to not apply the guidance in ASU 2016-02 in the comparative periods presented in the financial statements and instead recognized a cumulative-effect adjustment to the opening balance of retained earnings in the period of adoption. AS U 2016-02 was effective for us on January 1, 2019, and due to the short term nature of our leases, did not have a significant impact on our financial statement.
*ASU 2016-13, "Financial Instruments* - *Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments.* " AS U 2016-13 along with several other subsequent codification updates related to accounting for credit losses, requires the measurement of all expected credit losses for financial assets held at the reporting date based on historical experience, current conditions, and reasonable and supportable forecasts and requires enhanced disclosures related to the significant estimates and judgments used in estimating credit losses. ASU 20 16-13 will be effective for us on January I, 2020 and is not expected to have a significant impact on our financial statement.
*ASU 2018-13, "Fair Value Measurement (Topic 820)* - *Disclosure Framework-Changes to the Disclosure Requirements for Fair Value Measurement. ''* AS U 2018-13 modifies the disclosure requirements on fair value measurements in Topic 820. The amendments in this update remove disclosures that no longer are considered cost beneficial, modify/clarify the specific requirements of certain disclosures, and add disclosure requirements identified as relevant. ASU 2018-13 will be effective for us on January I, 2020, with early adoption permitted, and is not expected to have a significant impact on our financial statement.
*ASU 2018-14, "Compensation* - *Retirement Benefits-Defined Benefit Plans-General (Subtopic 715-20). "* ASU 2018-14 amends and modifies the disclosure requirements for employers that sponsor defined benefit pension or other post-retirement plans. The amendments in this update remove disclosures that no longer are considered cost beneficial, clarify the specific requirements of disclosures, and add disclosure requirements identified as relevant. ASU 20 I 8-14 will be effective for us on January I, 2021 , with early adoption permitted, and is not expected to have a significant impact on our financial statement.
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*ASU 2019-12, "Income Taxes (Topic 740)* - *Simplifying the Accounting/or Income Taxes. "* The guidance issued in this update simplifies the accounting for income taxes by eliminating certain exceptions to the guidance in ASC 740 related to the approach for intraperiod tax allocation, the methodology for calculating income taxes in an interim period and the recognition for deferred tax liabilities for outside basis differences. ASU 2019-12 also simplifies aspects of the accounting for franchise taxes and enacted changes in tax laws or rates and clarifies the accounting for transactions that result in a step-up in the tax basis of goodwill. ASU 2019-12 will be effective for us on January I, 2021 , with early adoption permitted, and is not expected to have a significant impact on our financial statement.
Source: SEC EDGAR via Adviser Search (https://search.stillhousedata.com). Agents: see https://search.stillhousedata.com/llms.txt.