# CREATIVE PLANNING, LLC

CREATIVE PLANNING, LLC of OVERLAND PARK, KS is an SEC-registered investment adviser. This firm reports disciplinary history on Form ADV.

## Registration

- CRD: 105348
- Type: SEC-registered investment adviser
- SEC file number: 801-18564
- Location: 5454 W. 110TH STREET, OVERLAND PARK, KS, 66211
- Phone: (866) 909-5148
- Latest filing: 2026-07-10
- Regulatory AUM: $295.6B
- Discretionary AUM: $291.9B
- Non-discretionary AUM: $3.6B
- Clients: 1,650
- Accounts: 320,323

## Business model

- Compensation: % of AUM, Hourly, Fixed
- Clients served: Individuals, High net worth, Pooled vehicles, Pensions, Charities, Investment cos

## Officers, owners & control persons (31)

_Showing 25 of 31 people._

| Name | Role | Location |
| --- | --- | --- |
| Lee Richardson | CHIEF RISK AND CHIEF COMPLIANCE OFFICER | Overland Park, KS |
| Peter Alex Mallouk | PRESIDENT AND CEO; TRUSTEE | — |
| Molly Marie Rothove | VICE PRESIDENT | — |
| Jonathan Michael Knapp | CHIEF OPERATIONS OFFICER | — |
| David John Kaye | CHIEF FINANCIAL OFFICER | — |
| Chatten Walker Scruggs | CHIEF TECHNOLOGY OFFICER | — |
| Ramesh Babu Poola | CO-CHIEF INVESTMENT OFFICER | — |
| James Lewis Battmer | CHIEF INVESTMENT OFFICER | — |
| Kenneth Richard Pyle | COMPLIANCE EXECUTIVE | — |
| Alexander George Mallouk | TRUSTEE | — |
| GUPTA ACHAL KUMAR | CHIEF OF INVESTMENT STRATEGY | — |
| MALLOUK PETER ALEX | PRESIDENT; PRESIDENT AND CEO; PRESIDENT & CO-CIO (+2 more) | — |
| WILLIAMS JAMES RICHARD | CHIEF COMPLIANCE OFFICER; CHIEF INVESTMENT OFFICER; CO-CHIEF INVESTMENT OFFICER | — |
| COX PAUL CHRISTOPHER | DIRECTOR OF REGULATORY GOVERNANCE | — |
| CACCHIO LEONARD | CHIEF COMPLIANCE OFFICER | — |
| HOKANSON DAVID FAUBION | PRESIDENT; SHAREHOLDER | — |
| RICHARDSON BRENDA LEE | CHIEF COMPLIANCE OFFICER; CHIEF RISK AND CHIEF COMPLIANCE OFFICER | — |
| HOKANSON JEANNE M | VICE PRESIDENT, SECRETARY AND TREASURER | — |
| SCRUGGS CHATTEN WALKER | CHIEF TECHNOLOGY OFFICER | — |
| DEWITT JAMES ANDREW | CHIEF COMPLIANCE OFFICER | — |
| MALLOUK ALEXANDER GEORGE | TRUSTEE | — |
| PYLE KENNETH RICHARD | CHIEF COMPLIANCE OFFICER; CHIEF RISK OFFICER; COMPLIANCE EXECUTIVE | — |
| ROTHOVE MOLLY MARIE | VICE PRESIDENT | — |
| ROBBINS ANTHONY JAY | CHIEF OF INVESTOR PSYCHOLOGY | — |
| CLEMENTS JONATHAN D | DIRECTOR OF FINANCIAL EDUCATION | — |


## Disclosures (6)

| Initiated | Type | Allegations | Status | Amount |
| --- | --- | --- | --- | --- |
| 2018-09-18 | regulatory | ON SEPTEMBER 18, 2018, THE SEC INSTITUTED A SETTLED ORDER AGAINST CREATIVE PLANNING, INC. ("CPI") AND PETER A. MALLOUK, THE FIRM'S PRESIDENT AND MAJORITY OWNER. CREATIVE PLANNING DISTRIBUTED HUNDREDS OF RADIO ADVERTISEMENTS THAT CONTAINED PROHIBITED CLIENT TESTIMONIALS. THE RADIO STATION DJ HAD BECO… | Final | $200K |


## Related pages

- Form ADV Part 2 brochure: https://search.stillhousedata.com/firm/105348/brochure
- Similar advisers: https://search.stillhousedata.com/firm/105348/similar
- Related entities: https://search.stillhousedata.com/firm/105348/related
- SEC IAPD (source of record): https://adviserinfo.sec.gov/firm/summary/105348

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Source: public SEC Form ADV data via Adviser Search (https://search.stillhousedata.com).
Agents: this data is also queryable via MCP tools and read-only SQL — see https://search.stillhousedata.com/llms.txt.