# 360 FINANCIAL, INC.

360 FINANCIAL, INC. of WAYZATA, MN is an SEC-registered investment adviser.

## Registration

- CRD: 168600
- Type: SEC-registered investment adviser
- SEC file number: 801-78425
- Location: 849 LAKE STREET EAST, WAYZATA, MN, 55391
- Phone: 952-542-8900
- Latest filing: 2026-05-12
- Regulatory AUM: $700.5M
- Discretionary AUM: $636.5M
- Non-discretionary AUM: $64.1M
- Clients: 16
- Accounts: 2,079

## Business model

- Compensation: % of AUM, Hourly, Fixed
- Clients served: Individuals, High net worth, Pooled vehicles, Pensions

## Officers, owners & control persons (2)

| Name | Role | Location |
| --- | --- | --- |
| Michael Anthony Rogers | CHIEF COMPLIANCE OFFICER AND PRESIDENT | — |
| ROGERS JOHN ANTHONY | CHIEF COMPLIANCE OFFICER AND PRESIDENT | — |


## Disclosures (3)

| Initiated | Type | Allegations | Status | Amount |
| --- | --- | --- | --- | --- |
| 2015-03-09 | regulatory | THIS MATTER INVOLVES THE FAILURE OF 360 FINANCIAL - A REGISTERED INVESTMENT ADVISER - TO DISCLOSE TO CLIENTS THAT IT RECEIVED A FORGIVABLE LOAN OF $446,356 FROM A BROKER-DEALER (THE "BROKER-DEALER") AND A SEPARATE NON-FORGIVABLE LOAN FROM A BROKER THAT PROVIDES CLEARING AND CUSTODY SERVICES FOR 360… | Final | $40K |


## Related pages

- Form ADV Part 2 brochure: https://search.stillhousedata.com/firm/168600/brochure
- Similar advisers: https://search.stillhousedata.com/firm/168600/similar
- Related entities: https://search.stillhousedata.com/firm/168600/related
- SEC IAPD (source of record): https://adviserinfo.sec.gov/firm/summary/168600

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Source: public SEC Form ADV data via Adviser Search (https://search.stillhousedata.com).
Agents: this data is also queryable via MCP tools and read-only SQL — see https://search.stillhousedata.com/llms.txt.