# CRUX WEALTH ADVISORS

CRUX WEALTH ADVISORS of LONG BEACH, CA is an SEC-registered investment adviser.

## Registration

- CRD: 330731
- Type: SEC-registered investment adviser
- SEC file number: 801-130283
- Location: 111 W. OCEAN BLVD, 4TH FLOOR, LONG BEACH, CA, 90802
- Phone: 562.735.3875
- Latest filing: 2026-08-06
- Regulatory AUM: $547.7M
- Discretionary AUM: $489.2M
- Non-discretionary AUM: $58.4M
- Clients: 14
- Accounts: 1,676

## Business model

- Compensation: % of AUM, Hourly, Fixed
- Clients served: Individuals, High net worth, Pensions

## Officers, owners & control persons (8)

| Name | Role | Location |
| --- | --- | --- |
| Alexander Price | CHIEF EXECUTIVE OFFICER | New York, NY |
| Travis Price Alexander | CHIEF EXECUTIVE OFFICER; CHIEF EXECUTIVE OFFICER/CHIEF COMPLIANCE OFFICER | — |
| David Colley | CHIEF OPERATIONS OFFICER | — |
| Janet Lynn Messer | CHIEF COMPLIANCE OFFICER | — |
| MESSER JANET LYNN | CHIEF COMPLIANCE OFFICER | — |
| HIGGINS REIKO | CHIEF COMPLIANCE OFFICER | — |
| COLLEY DAVID | CHIEF OPERATIONS OFFICER | — |
| COLLEY DAVID RAY | CHIEF COMPLIANCE OFFICER | — |


## Disclosures (7)

| Initiated | Type | Allegations | Status | Amount |
| --- | --- | --- | --- | --- |
| — | civil | — | — | — |


## Related pages

- Form ADV Part 2 brochure: https://search.stillhousedata.com/firm/330731/brochure
- Similar advisers: https://search.stillhousedata.com/firm/330731/similar
- Related entities: https://search.stillhousedata.com/firm/330731/related
- SEC IAPD (source of record): https://adviserinfo.sec.gov/firm/summary/330731

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Source: public SEC Form ADV data via Adviser Search (https://search.stillhousedata.com).
Agents: this data is also queryable via MCP tools and read-only SQL — see https://search.stillhousedata.com/llms.txt.