# Reformation Inc. — Form D

Reformation Inc. of NEW YORK, NY, a company, filed a Form D exempt-offering notice with the SEC on 2025-05-29. The offering totals $194K, of which $194K was reported sold. Industry: Other.

## Offering

- Filed: 2025-05-29
- Form: D
- Accession: 0000950172-25-000108
- Industry: Other
- Exemptions: 06b
- Total offering: $194K
- Amount sold: $194K
- Date of first sale: 2025-05-13
- Revenue range: Decline to Disclose
- SEC file number: 021-547432

## Issuer

- Name: Reformation Inc.
- CIK: 0001787117
- Entity type: Corporation
- Jurisdiction: DELAWARE
- Incorporated: 2019
- Address: 320 PARK AVENUE, 23RD FLOOR C/O PERMIRA ADVISERS LLC, NEW YORK, NY, 10022
- Phone: 212-386-7480

## Officers, directors & promoters (19)

| Name | Role | Location |
| --- | --- | --- |
| John Coyle | Director | New York, NY |
| John Coyle | Executive Officer | New York, NY |
| John Coyle | Related Person | New York, NY |
| STEVE MILLER | Related Person | New York, NY |
| Hali Borenstein | Director | New York, NY |
| Hali Borenstein | Executive Officer | New York, NY |
| Hali Borenstein | Related Person | New York, NY |
| Zipporah Allen | Director | New York, NY |
| Zipporah Allen | Related Person | New York, NY |
| Shreya Kadaba | Director | New York, NY |
| Shreya Kadaba | Executive Officer | New York, NY |
| Shreya Kadaba | Related Person | New York, NY |
| Brigitte Kleine | Director | New York, NY |
| Brigitte Kleine | Related Person | New York, NY |
| Yael Aflalo | Director | New York, NY |
| Yael Aflalo | Executive Officer | New York, NY |
| Yael Aflalo | Related Person | New York, NY |
| DAVID BRISSKE | Director | BOSTON, MA |
| DAVID BRISSKE | Executive Officer | BOSTON, MA |

## Other filings by this issuer (35)

_Showing 15 of 35 filings._

| Filed | Form | Offering | Sold |
| --- | --- | --- | --- |
| [2026-06-23](https://search.stillhousedata.com/formd/0000950172-26-000176) | D/A | $1.2M | — |
| [2026-06-12](https://search.stillhousedata.com/formd/0000950172-26-000167) | D/A | $4.9M | — |
| [2026-06-01](https://search.stillhousedata.com/formd/0000950172-26-000162) | D/A | $194K | — |
| [2026-04-14](https://search.stillhousedata.com/formd/0000950172-26-000137) | D/A | $22.2M | $30K |
| [2026-04-14](https://search.stillhousedata.com/formd/0000950172-26-000138) | D/A | $3.8M | $3.8M |
| [2026-04-09](https://search.stillhousedata.com/formd/0000950172-26-000135) | D | $1.3M | — |
| [2026-02-18](https://search.stillhousedata.com/formd/0000950172-26-000092) | D/A | $687K | — |
| [2025-06-23](https://search.stillhousedata.com/formd/0000950172-25-000120) | D/A | $1.7M | $1.7M |
| [2025-06-12](https://search.stillhousedata.com/formd/0000950172-25-000117) | D/A | $3.9M | $3.9M |
| [2025-06-12](https://search.stillhousedata.com/formd/0000950172-25-000115) | D/A | $3.9M | $3.9M |
| [2025-04-14](https://search.stillhousedata.com/formd/0000950172-25-000085) | D/A | $34.9M | $30K |
| [2025-01-31](https://search.stillhousedata.com/formd/0000950172-25-000043) | D/A | — | — |
| [2025-01-17](https://search.stillhousedata.com/formd/0000950172-25-000015) | D | — | — |
| [2024-06-21](https://search.stillhousedata.com/formd/0000950172-24-000355) | D/A | — | — |
| [2024-06-12](https://search.stillhousedata.com/formd/0000950172-24-000346) | D/A | — | — |

## More

- [CIK 1787117 on SEC EDGAR (source of record)](https://www.sec.gov/cgi-bin/browse-edgar?action=getcompany&CIK=1787117&type=&dateb=&owner=include&count=40)
- [This page as markdown (for LLM agents)](https://search.stillhousedata.com/formd/0000950172-25-000108.md)
- [Search all SEC filings, advisers and people on Adviser Search](https://search.stillhousedata.com/)

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Source: public SEC filing data via Adviser Search (https://search.stillhousedata.com).
Agents: this data is also queryable via MCP tools and read-only SQL — see https://search.stillhousedata.com/llms.txt.
